THE WHO

So, who is Duck Mother? The man behind the beak is Paul Winslow.

But Duck Mother can draw on the expertise of a collective of trusted partners who can execute strategy and make sure the ducks all line up.

  • A working relationship that spans 14 years. I’ve written copy and strategy for their clients, and at times I’ve been their client too. Between us, we’ve worked across countless brands.

  • When HabitatM set off on their agency journey, it was an easy decision to become their foundation client. Media buyers who put marketing science first are rare – and that’s exactly why they’re part of the flock.

  • If you don’t know what your customers are thinking, you’re already behind the eight ball. Evolved brings the research and insight that keeps you ahead of it, turning noise into actionable intelligence.

  • Advertising on TV used to be straightforward but with myriad streaming services, connected and linear TV, live and on demand, making sense of it all can be hard. AdMatch makes it easier.

  • Measuring the impact of your creative is hellishly difficult task but having friends who can literally measure your brain activity while consuming your creative certainly helps…

“I’ve had the pleasure of working with Duck Mother for several years. The ability to combine marketing science with deep practical experience explains why the results we’ve achieved together are what many brands take decades to accomplish.” 

SAM BROWNBILL, OWNER HABITATM

THE WAY
THE WORK
THE WHY
THE WHO